Inside the Interview: Lola’s Top Tips
Our recent Inside the Interview live session with recruiter and industry expert @Lola Russek was filled with practical advice for anyone preparing to take the next step in their professional career.
Here are her top tips and takeaways to prepare you for success:
🌟 1. Know the Brand
Before your interview, research the company. Understand their culture, target clientele, and skincare philosophy so you can speak their language and show genuine alignment.
🪞 2. Know Your Value and Know Your Story
Be clear on what you bring to the table, your skills, passion, and professional strengths. Map out your journey: what drew you to skin care, 2–3 examples of your strengths, and how you want to grow this year.
If asked about weaknesses, reframe them as learning goals or growth areas.
🎯 3. Be Specific and Come Prepared with Questions
Share concrete examples about your achievements, the role, and why the brand resonates with you. Thoughtful questions show initiative and genuine interest in the role and organization.
💆♀️ 4. Showcase Your Expertise
Demonstrate your knowledge with confidence, this is your time to show you truly know your craft.
🗣️ 5. Prepare Testimonials
Bring client feedback or professional references that highlight your performance and professionalism.
🔍 6. Stay Current
Be ready to discuss how you keep up with new treatments, products, and industry innovations.
🌞 7. Be Professional but Authentic
Show personality while remaining polished. Make eye contact, stay coachable, and let your confidence shine.
👗 8. Dress for the Job You Want
Neat grooming matters — hair styled, skin glowing, and attire that reflects the brand aesthetic.
💻 9. Handle Logistics Smoothly
For virtual interviews: check your lighting, background, and tech setup.
For in-person interviews: arrive early and bring your essentials.
📁 10. Bring Your Documents
Even if they already have them, bring extra copies of your resume, cover letter, license, and references.
💡 11. Know Your Interviewer
Learn how to correctly pronounce their name, it’s a simple but powerful sign of respect.
💌 12. Close Strong
End with enthusiasm and gratitude. Follow up within 24 hours with a thank-you note or email.
Last but not least,
🎤 13. Practice, Practice, Practice
Run through mock interviews with a mentor, classmate, or in front of a mirror to build confidence.
✨ Lola’s Final Thought: Every interview is a chance to tell your story and showcase your passion for skin health. Preparation and authenticity go hand in hand, and confidence is built from doing the work before you walk in the door.